Category: Quizzes

Great News about Quizzes and Audits for Lead Generation!

Quizzes for Lead Generation

In a previous post series from 2019, and in several presentations across the speaker community, I have been praising the amazing results my clients (and others) have been experiencing when they use quizzes for lead generation. The good news is, quizzes remain one of the top lead-generation tools in 2022 and I expect them to remain strong for 2023 and […]

Read More...

What’s the Best Lead Magnet Quiz Platform? (in 2023)

the best lead magnet quiz platform for your website

What is the BEST lead magnet quiz platform out there – the results may surprise you. Read this blog to help determine your best choice.

Read More...

Lead Generating Quizzes and Going Viral

lead generating quizzes going viral

We have learned a lot about creating quizzes in this series. We talked about the difference between polls surveys and quizzes, the four main quiz styles and we learned how to create a quiz for your own speaking business, but there are still a few general guidelines that we always have to remember. Give participants an option to get their […]

Read More...

Mandatory opt-ins. The Pros and Cons

The Pros and Cons of the 'Forced Opt-in'

In my blog series on creating quizzes to help grow your email list, I opened up a can of worms. I suggested including the option to ‘skip this step’ when requesting the email address of the person taking the quiz. In other words, they can take the quiz and get the results (or at least some of the results) WITHOUT […]

Read More...

How to Create a Lead Magnet Quiz part 2

How to Create a Lead Magnet Quiz for A speakng business - PART 2

The Results The results you ask.  Why write the results before the questions? Because the results have to reflect the questions you ask. Just as when you write your presentations, you begin knowing what the learning outcome is, you should create your quiz knowing what the results are.  If the goal is to create a lead magnet quiz that includes […]

Read More...

How to Create your Lead Magnet Quiz -part 1

How to Create your Lead Magnet Quiz -part 1

As with every marketing campaign, and yes, a lead magnet quiz is the beginning of a marketing campaign, we begin with the strategy. What’s your Goal? There are four main types of quizzes and each has a specific goal and outcome. Your first step is always to determine why you are creating the quiz, and what you want that quiz […]

Read More...
leads

Lead Generation is Critical

You’ve got the sales and you’ve got the marketing that’s bringing more visitors to your site everyday… but are you really taking advantage of all the juicy potential those visitors are bringing each time they find you?

Which Are You?

Take the next steps to building your speaking business by choosing which of the speaker types below fits you!

leads

Are you taking advantage of your website's full potential?

You've got the marketing that is driving more visitor to your site every day, but are you really taking advantage of all the juicy potential these visitors are bringing each time they find you?