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Category: Marketing

The #1 roadblock that’s stopping emerging speakers from becoming successful

The #1 roadblock that’s stopping emerging speakers from becoming successful

Hello, there! In my many years of experience helping speakers and coaches grow and build their businesses, I’ve gathered a lot of resources to help emerging speakers ease their way to the spotlight, literally and figuratively, of course. And there’s a lot of this content on the internet already. But something I don’t see many people talk about enough is […]

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How to plan a successful social media content strategy for speakers

Social media content strategy banner

In a recent post, I talked about the importance of social media marketing for speakers, and I gave you the basics to understand it better. Today, it’s time to implement! Let me guide you in the process of creating a GREAT social media content strategy ideal for speakers.  Once you know why content marketing is an excellent opportunity to make […]

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Social Media Marketing for Speakers 101: What you Need to Know

social media marketing for speakers -facebook

Here’s a fact: we are all on social media and even the few people that aren’t, know about it. The world has changed, and so has the way we communicate and interact with others. That inevitably means that to sell, business owners and entrepreneurs need to adapt quickly if they don’t want to get lost in the vast cyberspace.  But […]

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10 Ways Speakers Get Hired More

speakers get hired more

It’s time to cut to the chase – it is what every speaker wants.  It is the golden secret to get more gigs and make more money.  Let me disappoint you immediately.  There is no free ride or simple one time tweak that will make you a millionaire speaker.  Being a professional means you work at your craft.  It means […]

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What Makes a Great Lead Magnet?

What Makes a Great Lead Magnet

A lead magnet or Irresistible Free Offer (IFO) or “opt-in” is something that you give to your ideal customers/clients in exchange for their contact information.  Typically, people are very protective of their contact information so your lead magnet must be strong enough to entice them to hand over that information. There are several things that your opt-in should do if […]

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The Dangers of Mixed Marketing Messages

danger of mixed marketing messages

Too many times we think we are saving money by sharing ALL we do in one communication piece.  You’ve seen it too, and probably been guilty of it a time or two.  Instead of focusing on the benefits of what you do and listing a service or a group of related services in a package, you provide a list of […]

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The Number One Roadblock that Stops Emerging Speakers from Launching a Successful Business

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Top Tips for creating a speaker website that converts

Is YOUR website doing all it can to grow your speaking business? Are you sure??