Building your Meeting Planner page

This could be the KEY page on your speaker website.  Your Meeting Planner page is your direct line to the decision-maker. It is here that they will visit to get all the material they need to promote and book you. Don’t you want to make it easy for them?

In addition to making sure all of their questions are answered on the home page, there are some key elements that a meeting planner expects to see on your Meeting Planner page.

  • 4-5 good quality headshots (in high resolution and web quality)meeting planner page
  • Long (300-500 words) and short (100 words) versions of your bio
  • Some video clips (your sizzle reel, and up to a 20-minute version for them to get a real taste of you in action)
  • Your Speaker One-sheet
  • A quick outline of topics
  • Client list
  • A couple of good testimonials
  • Your contact information and social media links
  • Clips of any interviews or press you have received

One trick I learned long ago is to also have this information available for easy download in a zip file. Some meeting planners will choose not to download a zip file online – but some prefer it.  Make it easy!  I really need an easy button image here  😉

About Lauren Pibworth

Lauren Pibworth is an internet marketing strategist specializing in growing the business of professional speakers. Lauren and her team of graphic designers, web developers and online product and course development and launch specialists work with speakers who want to diversify their revenue streams and move 'beyond the keynote' through smarter marketing solutions, delivered with care.

Lauren (an amateur sommelier) and her husband enjoy fine Ontario wines, great food and travel to exotic, warm destinations where they spend the majority of their time underwater - scuba diving.

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