Pibworth Blog
Of course, I don’t want you to go out of business! What I mean is that clients are no longer looking for you to sell just for the sake of selling. They want real results and a real business relationship with you!
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Brand authenticity is the new queen. Today we care who the person or company IS with whom we are doing business.
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It’s a tale as old as time: not because we do more means that our plans will give us the results we want. Sometimes we need to declutter, and focus our strategies on what actually works
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Marketing should be fun. Aren’t you tired of yawning and rolling your eyes whenever you see an ad? I get it, let’s make marketing fun again!
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Are your marketing initiatives falling apart? Are you “building it” – but no one comes? It could be that your marketing is missing its foundation. It is said that a house built on shifting sand cannot stand, and the same is said of marketing and business in general. I would hope that when you built your business, you invested some […]
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While basking in the sun this Christmas holiday, I read an amazing book by Bob Gilbreath, called “The Next Evolution of Marketing”. His main focus was how “Interruptive Marketing” was dead and was being replaced with “Marketing with Meaning”. I define Interruptive Marketing as the kind of marketing that forces you to stop doing whatever you were doing, to listen […]
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Recently a door-to-door salesman came to my door. He opened the conversation with “Are you the homeowner?” I really did not want to talk to him, so I admit it – I lied. I said “No, I rent” The conversation ended abruptly with an immediate retreat and an “Ok, thank you”. It got me thinking about how we are […]
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Lead Generation is Critical
You’ve got the sales and you’ve got the marketing that’s bringing more visitors to your site everyday… but are you really taking advantage of all the juicy potential those visitors are bringing each time they find you?
Which Are You?
Take the next steps to building your speaking business by choosing which of the speaker types below fits you!
Lauren truly is service oriented. A positive voice of calm, a strategic marketing visionary, a dedicated provider of value, Lauren is committed to her clients' success 100% of the time.
Sarah McVanel, MSc, CSP, PCC, CHRL, CSODP
Keynote Speaker, Coach
client since 2016
The PibworthPS team built my new custom website (which I am happy to say has been instrumental in producing increased bookings). I have received several positive comments on the design, and I was impressed by how responsive they were to my ideas and needs.
Beverly Beuermann-King, CSP
Professional Speaker,
client since 2017
I was looking for a marketing-savvy team to help create a new website around my rebrand. I thoroughly enjoyed the process of working with her designer, Caley. Even though we never met in person, communication was fluid and seemed effortless. Lauren and her team not only made it happen but made it better.
Clare Kumar
Productivity Catalyst, Speaker and Consultant
client since 2017
Lauren Pibworth is a consummate professional who knows the art and craft of website design and marketing. She is an exceptionally good listener and “translator” of my thoughts and ideas, which allows me to then benefit from her expertise and end up with a professional website that looks and sounds like me.
Susan Luke Evans, CSP
Global Speaking Fellow
client since 2017
Lauren and her team jumped in immediately when we had issues with our previous providers. They ‘fixed’ a broken membership site and sales funnel – and built a second membership site which we now sell as an addon in our keynotes.
We have found them to be responsive, and easy to work with.
