Pibworth Blog
Part 1 of a 6-part series on Creating a Quiz as a Lead Magnet. Today I hear the words polls, quizzes, and surveys used interchangeably, but they aren’t the same things at all. Each has a different feel and provides a different outcome. Let’s look at them individually. Polls An election poll is a familiar term, and it is one […]
Read More...What happens when your idols are in your audience? I think we all have them. The business crushes. Those individuals whose work we respect as much as we appreciate the ‘who they are’ aspect as well. What happens when these crushes are in your audience? How do you handle it?
Read More...So, you’ve spent some time writing a lengthy and detailed blog post that will help your audience in solving one of their main problems. You took some time in creating engaging graphics and even added a nice video. You shared it once on Facebook and Twitter, but that’s just about it. You were surprised when you looked at your Analytics […]
Read More...I have written so many posts about creating a Speaker Website that Sells, from your bio to your meeting professionals page, but the truth is your compelling headline may be the most important thing you write for your website. Your headline might be the ONLY thing your prospect reads, so you have got to make it count. But remember, don’t […]
Read More...Oh marketing funnels, those sneaky, slimy ‘salesy’ things… I’ll be honest, sometimes I dislike the funnel process as much as you do, but is the actual funnel, the sales style, the product? Let’s examine a few and see if we can get to the root of why some work and some don’t – and how you can decide which is the best for you.
Read More...Is a meeting planner page necessary for a speaker website today? It’s important to have everything in one place but is a “meeting planner page” the right place?
Read More...Our last post covered the five essential elements of your marketing video. Now, we’re going to focus on how to structure those key elements that will optimize your video and keep your audience watching and coming back for more. Start with the hook. We live in a society where people want instant gratification. Therefore, with your hook, you tell people […]
Read More...Which Are You?
Take the next steps to building your speaking business by choosing which of the speaker types below fits you!