Pibworth Blog

Social Media Marketing for Speakers 101: What you Need to Know

social media marketing for speakers -facebook

Here’s a fact: we are all on social media and even the few people that aren’t, know about it. The world has changed, and so has the way we communicate and interact with others. That inevitably means that to sell, business owners and entrepreneurs need to adapt quickly if they don’t want to get lost in the vast cyberspace.  But […]

Read More...

The Power of a Great Content Marketing Strategy for Speakers

Content Marketing Strategy

So, your brand promise is clear, your website is complete, and it clearly and compellingly outlines the benefits of what you do – and why your target client would need to pay you for doing it.  You have taken those brand visuals and messaging and made sure all of your social media channels are consistent and the message is resonating.  […]

Read More...

New LinkedIn Function: Creator Mode

Thank you to my friend and brilliant colleague Jennifer Darling for today’s guest post. LinkedIn recently rolled out a new function called “Creator Mode.” There’s been little information from LinkedIn about this new function, but I turned it on to experiment and found one thing I love and one thing I didn’t. I’ll share those both with you here. First, […]

Read More...

How to install the Facebook pixel

Facebook Pixel

If you want your website to be a better sales tool for your speaking business, then you should definitely install a Facebook Pixel on your site. This post leads you through the 5 easy steps for a do-it-yourself solution!

Read More...

Facebook pixel: What is it and Why you need one right away

Facebook Pixel

Have you ever wondered what makes the difference between a website that gets tons of exposure versus one that doesn’t? Well, there are plenty of reasons, but one teeny bit of code might help you get the edge you need. The Facebook pixel is a friendly tool that will help you raise your voice and have a greater impact on social networks!

Read More...

Great News about Quizzes and Audits for Lead Generation!

Quizzes for Lead Generation

In a previous post series from 2019, and in several presentations across the speaker community, I have been praising the amazing results my clients (and others) have been experiencing when they use quizzes for lead generation. The good news is, quizzes remain one of the top lead-generation tools in 2022 and I expect them to remain strong for 2023 and […]

Read More...

What’s the Best Lead Magnet Quiz Platform? (in 2023)

the best lead magnet quiz platform for your website

What is the BEST lead magnet quiz platform out there – the results may surprise you. Read this blog to help determine your best choice.

Read More...

10 Ways Speakers Get Hired More

speakers get hired more

It’s time to cut to the chase. There is no free ride or simple one-time tweak that will make you a millionaire speaker, but there are some tricks you can apply to increase you chances of getting bookings!

Read More...

Lead Magnets and List Building Wrap up

Lead Magnets and List Building

Recently, we published a series of blogs all about generating leads and building your list using lead magnets. For your convenience, the series is summed up in this single post below. A lead magnet, opt-in or irresistible free offer (IFO) What is it? Why do I need it? How do I get one? Your client won’t give you permission to […]

Read More...

A Comprehensive List of Lead Magnets (part 3)

Entertaining Lead Magnet Ideas Some lead magnets don’t need to be particularly useful or educational– they can simply entertain. Let’s take a look at some entertaining lead magnet examples… Quiz A quiz is quite possibly the most entertaining lead magnet on this list, and that’s why it converts so well! A quiz has the user answer a series of questions […]

Read More...
leads

Lead Generation is Critical

You’ve got the sales and you’ve got the marketing that’s bringing more visitors to your site everyday… but are you really taking advantage of all the juicy potential those visitors are bringing each time they find you?

Which Are You?

Take the next steps to building your speaking business by choosing which of the speaker types below fits you!